We believe in data transparency and everything we see is everything you see. This data will then be used to form your growth strategy. We know how important automation is, but we also believe that human expertise is key, so we marry the two together to maximise on performance.
We take great pride in building and managing successful accounts across Search, Shopping and Display. Our team will manage your campaigns in line with your KPIs, as well as always considering your overall business goals and objectives. PPC is our passion, and our hands-on approach means we become an extension of your business.
There is a lot to be learned and gained from PPC audits. We will review every key aspect of your account and make recommendations on reducing wasted spend and improving performance, as well as highlighting any areas of opportunity.
A good structure is the foundation and key, to the success of an account. Are you in-housing your PPC or picking it up again after a while? If so, your account may benefit from a restructure. We will carry out keyword research and competitor reviews, and restructure your account on a granular level, to ensure you are able to report on performance and optimise the account effectively.
Our team are Google Ads certified and can provide PPC training and support to your in-house teams, so they are able to understand the foundations of PPC. If you require advice or support on either a one-off or on-going basis, then we are here to help you.
Having up to date data to hand is invaluable, as it helps us to react to market changes quickly, as well as spot any areas of opportunity. We build automated reports that are completely bespoke to you, which can work across all Performance channels, including Paid Social and SEO.
If you do not have an existing PPC account, we can help you. We will carry out the necessary keyword, search volume and competitor research, and build your PPC account from scratch, ensuring it is future-proof and easy for anyone to manage. Ad copy and ad extensions will also be written in line with a best practise approach, which alongside a good account structure, will help to achieve high quality scores. On-going or one-off support can also be provided when required.
We work closely with Google and Bing and run campaigns across a range of platforms including Search, Shopping, Google Display Network and YouTube.
We cater to all budgets and have experience working with SMEs through to global brands. Our service is tailored to suit your needs, and we will always ensure that your budget is spent where performance is at its strongest and most efficient.
We strive to work closely with you to become an extension of your internal marketing team, rather than an external agency – ensuring our strategies, goals and values are always aligned.